Super Bowl
NATIONAL CHAMPIONSHIP
EXCLUSIVE EXPERIENCE
JANUARY 18 - 21, 2025
ATLANTA, GEORGIA

AGENDA

saturday, January 18th
All Day
Guest Arrivals
At the Atlanta Airport (ATL) the chauffeur meeting point is - "Domestic Meeting Point: Adjacent to the Baggage Claim entrance to both North or South Baggage Areas, Chauffeurs are located in the roped-off area marked "Chauffeur Meeting Area."
Atlanta, GA
4:00 PM - 9:00 PM
VIP Registration & Check-In Desk
Signia by Hilton - Lobby
4:00 PM - 10:00 PM
Champions Club
Club Signia
8:45 PM - 9:00 PM
Shuttles to Party at the Playoff
Shuttles will be available outside the Signia and will loop every 30 minutes.
Signia by Hilton
9:00 PM - 1:30 AM
Allstate Party at the Playoff
At Pullman Yards
Pullman Yards
sunday, January 19th
All Day
Guest Arrivals
At the Atlanta Airport (ATL) the chauffeur meeting point is - "Domestic Meeting Point: Adjacent to the Baggage Claim entrance to both North or South Baggage Areas, Chauffeurs are located in the roped-off area marked "Chauffeur Meeting Area."
Atlanta, GA
8:00 AM - 8:00 PM
Gifting Suite
Club Signia
8:00 AM - 9:00 PM
VIP Registration & Check-In Desk
Signia by Hilton- Lobby
8:00 AM - 10:00 PM
Champions Club
Club Signia
9:00 AM
Trophy Trot 5k and 10k
Georgia International Plaza
7:00 PM
CFP House at AT&T Playoff Playlist Live!
Doors open at 6:00 PM. Please enter the arena through Gate 2 or Gate 7.
State Farm Arena
monday, January 20th
8:00 AM - 3:00 PM
VIP Registration & Check-In Desk
Signia by Hilton - Lobby
8:00 AM - 3:00 PM
Champions Club
Club Signia
8:00 AM - 12:00 PM
Gifting Suite
Club Signia
9:00 AM - 3:00 PM
Pre-Game Brunch
Club Signia
1:00 PM
ESPN VIP Pre-Game Tailgate
Home Depot Backyard
6:00 PM
ESPN VIP Pre-Game Tailgate Last Call
Home Depot Backyard
7:30 PM
National Championship Game
Mercedes-Benz Stadium
10:00 PM
ESPN Post-Game Celebration
Club Signia
tuesday, January 21st
4:00 AM - 7:00 AM
Grab-and-Go Breakfast
Club Signia
4:00 AM - 2:00 PM
Departures
Shuttles to ATL will depart every 30 minutes, beginning at 4:00am. Last shuttle departs at 2:00pm.
Signia by Hilton
7:00 AM - 11:00 AM
Breakfast
Club Signia
7:00 AM - 11:00 AM
Champions Club
Club Signia
*Agenda subject to change

VIP HOTEL

Signia by Hilton Atlanta Georgia
World Congress Center

159 Northside Dr NW,
Atlanta, GA 30313

VIP TRANSPORTATION

Transportation will be provided for all VIP Program events and activities.

Airport transfers will be available for guests to/from Hartsfield-Jackson Atlanta International Airport (ATL) and the Signia within program dates.

VIP CREDENTIALS

Credentials are available for pick-up at ESPN’s VIP Registration and Information Desk located in the lobby outside of Club Signia. The VIP Registration and Information Desk will be open during the following hours:

Saturday 4:00 PM – 9:00 PM   •   Sunday 8:00 AM – 9:00 PM
Monday 8:00 AM – 1:00 PM

VIP CREDENTIALS

Credentials are available for pick-up at ESPN’s VIP Registration and Information Desk located in the lobby outside of Club Signia. The VIP Registration and Information Desk will be open during the following hours:



Saturday 4:00 PM – 9:00 PM
Sunday 8:00 AM – 9:00 PM
Monday 8:00 AM – 1:00 PM
Questions? Please email [email protected]